Adjective or adverb describing promotion of self or group one belongs to

Is there an adjective or adverb depicting self-promotion (or promotion of a group one belongs to)?

I am thinking of something that has a somewhat negative connotation, in the spirit of phrases

  • patting yourself on the back
  • shameless self-plug


A person who engages in shameless self-promotion is self-aggrandizing.

Merriam-Webster’s pithy definition:

self-aggrandizing, adjective: acting or seeking to make oneself greater.

Source : Link , Question Author : skynet , Answer Author : Gnawme

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